What differentiates the chosen business from others, and the markets the business serves? Provide a written company description.

  1. What differentiates the chosen business from others, and the markets the business serves?

Provide a written company description.

 

  1. .What are the strengths and weaknesses of each primary competitor in terms of sales, quality, distribution, price, production capabilities, reputation, and products/services?  Does the chosen business have a competitive advantage?

 

  1. What are the responsibilities and expertise of each manager? What role will they play in managing personnel and resources?

 

4.How will the chosen business reach their customers? Provide a written description of the marketing strategy for the chosen business.

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