- What differentiates the chosen business from others, and the markets the business serves?
Provide a written company description.
- .What are the strengths and weaknesses of each primary competitor in terms of sales, quality, distribution, price, production capabilities, reputation, and products/services? Does the chosen business have a competitive advantage?
- What are the responsibilities and expertise of each manager? What role will they play in managing personnel and resources?
4.How will the chosen business reach their customers? Provide a written description of the marketing strategy for the chosen business.